Redline Steel vs. Shopify: A $60 Million Lawsuit Unveils Allegations of Technical Failures and Negligence

Redline Steel, a prominent U.S. home décor brand, has filed a $60 million lawsuit against Shopify, accusing the e-commerce giant of catastrophic technical mismanagement. The lawsuit, submitted in Ontario’s Superior Court of Justice, details allegations of IP routing failures, a mismanaged Meta (Facebook) Pixel integration, and broader network deficiencies that disrupted Redline’s business operations and marketing efforts. The technical details outlined in the lawsuit not only implicate Shopify in Redline’s operational losses but also suggest the potential for similar disruptions across Shopify’s global network of merchants